Buying any piece of jewelry can be daunting. But when you are looking for the ring of a lifetime, all bets are off. Face it -- you need a professional. Luckily, Washington Diamond isn't far. Since 1969 this Falls Church store has helped nervous grooms-to-be and diamond-struck brides-to-be pick out the perfect stone, setting and style. The family business has appraised and designed jewelry for the Washington area's elite and ignoble alike with equal care and patience. And those clients have been sending their family, friends and neighbors to Washington Diamond for the same reason they walked out smiling in the first place: the folks who work here. Owner Tom and his co-workers will make you feel welcome, confident and inspired to purchase a beautiful piece of jewelry. And you'll want to tell everyone about it...S. Chauhan & AOL Cityguide

Tom produced superior wedding bands for my wife and I. We were amazed at his craftsmanship and detail. He walked us through each step of the process--his patience, knowledge and service were all first class. It was an unreal experience having OUR rings handcrafted by a man who takes specific pride in his trade. We couldn't be happier with the bands! June 6, 2008 D.S.

Tom and his brother helped me when I chose my husband's wedding band. They accommodated me even though I did not have an appointment and patiently walked me through the process, making suggestions and sharing tips along the way. I would work with them again without question and have since recommended their services to many friends. September 20, 2007 - Sara G.

I never imagined that I would have a hand in customizing my earrings. You took time to listen to my ideas and offered suggestions. The result is wonderful. I love the uniqueness, simplicity, and elegance of my special earrings. Your patience, understanding, and thoughtfulness make Washington Diamond stand out among your competitors. - Kitty and Frank D. P., Reston VA June 2010

Well, I picked my pieces up today and I must tell you, they are gorgeous. I'm always a little concerned since I'm never there in person but this is my fifth purchase I believe and I've never been disappointed. Thanks for your patience with me and for beautiful jewelry. My friends will be jealous! ... P. Jaske, Menomonee Falls, WI

I chose Washington Diamond for its location initially, but after stopping by it was Tom's patience and ability to educate without condescending that made me buy.

Tom, I just wanted to thank you for all of your assistance, understanding, and patience in helping me select the ideal diamond and setting. She absolutely loves it and it looks amazing. You were a big help and it was a pleasure doing business with you.

I'll be sure to continue using your services in the future, and will be sure to refer any of my family and friends who are in the market for jewelry Thanks again and take care. Mike L

 Thank you! The engagement ring that you gave so much of your time helping me to create turned out amazing! Needless to say, she couldn't be happier with the ring, and we are still celebrating. I want to thank you once again for all of your time and patience in guiding me through the process. You selflessly gave an enormous amount of both. Without a doubt, you have earned my trust, which, as you know, is not an easy thing to do. In doing so, you have gained a loyal customer and a outspoken advocate for both you and your business. Thank you for kindness, candor, and integrity in all of our many meetings. I look forward to many years of business together. D.P.